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We are Jon Croft Editions, your friendly book experts

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Our Story

It all started 42 years ago with a strange idea to publish a critical guide to the 80 or so takeaways in Bath, Somerset. It proved a surprise success and Absolute Press was born, founded by Jon Croft. There followed a number of ground-breaking collections of recipes from the UK’s leading chefs, from Keith Floyd to Tom Kerridge.

In 2011, Absolute Press was sold to Bloomsbury Publishing, with Jon Croft agreeing to act as Consultant Publisher with his team continuing to acquire authors and edit and design books for the list. In 2022 Jon Croft became Publisher at Large for both the Absolute Press list and also the Bloomsbury cookery list. 


Jon Croft Editions was founded in 2012 with a mission to publish beautiful books for leading restaurants, chefs, hospitality brands and food companies.

These books are a selection of projects the team behind Absolute Press has produced and worked on. 

Our Background

Our friendly team has many years of experience within the Publishing industry. We have commissioned award-winning books and authors, including Tom Kerridge, Angela Hartnett, Jason Atherton and Calum Franklin, and worked with exciting brands to develop their ideas, from Aga and MasterChef to Hospitality Action and Iceland.  

Our Approach

We have expert art directors and designers to help realise our client’s visual brief and ensure the aesthetic remains within any branding guidelines, and an experienced project manager to oversee each project as a day-to-day contact, working closely with clients to coordinate the details of the project.

We love what we do, and we look forward to working with you. 

Some of the brands we've worked with
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